MVP Sports Clubs
Adding website enhancements to support company growth and customer initiatives for a fitness business
web
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Fitness
overview
MVP Sports Clubs is a top chain of fitness and wellness centers located in Michigan, USA.
They offer a wide range of facilities and services geared towards promoting health, fitness, and well-being. MVP Sports Clubs typically provide amenities such as state-of-the-art gym equipment, group fitness classes, indoor and outdoor sports courts, swimming pools, spa services, and personal training programs.
Overall, MVP Sports Clubs aim to be comprehensive wellness destinations, providing members of all ages and fitness levels with the resources and support they need to lead active and healthy lifestyles.
design
Added features, increased engagement, growing company
Customized experiences of Membership Selection and an Event Calendar brought a user-centered focus to reconnect MVP with their customers and keep them informed. The new Membership Pricing experience offered a streamlined way for prospective customers to learn about MVP offerings and make decisions based on their needs + demographics. The Event Calendar further allows MVP to open its doors to their communities and conduct outreach like never before.
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Membership Pricing — Demographic and needs-based decision making
Fully integrated with CMS so design can accommodate content changes
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Events Calendar — Reconnecting MVP communities
Simplistic design that allows for quick scanning